If you ask me, this is a bit of an odd infographic. It is certainly eye catching and contains a lot of really useful information. Still, it relies heavily on candy and sweets, without actually having anything to do with sweets.
Anyways, it’s still a great advertising infographic! 66 percent of brands and 65 percent of agencies believe that content marketing is very important or more important. 83 percent of brands create content for their websites and emails. 69 percent use other forms of digital media.
Not only is content marketing already important, it’s actually growing. For example, 72 percent of brands and 71% of agencies report increased spending on content marketing in the last year. 69 percent of brands and 73 percent of agencies report expecting to see increased spending in the next year!
And among those not already involved in content marketing, 57 percent of brands and 84 percent of agencies plan on giving it a try this year!
This data and fact filled infographic by mailonline provides even more details, so make sure you check it out!