There are a ton of social media sites online these days, and most companies simply don’t have the time or budget to target them all. Not to mention, marketing managers are overwhelmed with their workloads as is. So what platforms are the most important? In many ways that may boil down to the type of media you wish to post.
Facebook is good for just about everything, but Twitter can’t support videos all too well. Google+ is likewise good for everything, but with Linkedin you will want to stick to articles and text. Meanwhile Reedit and Stumbleupon are both good for videos, photos, and articles.
Check out the others in the above chart and see what suits your needs!
The next portion of this infographic is a bit harder to decipher, so feel free to correct me if I get this wrong! Basically, this section ranks the functionality of a social media site in SEO, traffic to site, brand exposure, and customer engagement.
It looks like Facebook is good at everything, except is a bit weaker in regards to SEO. Google+, on the other hand, excels at just about everything except traffic to site. Meanwhile Slideshare collects a perfect record! I’ll have to check that site out!
Facebook leads the pack in terms of users, but Youtube isn’t far behind! Twitter comes in a distant third while Google+ takes fourth place.
There is a whole lot of other technology related information on this kick ass infographic! I don’t want to use up more of your time on this article, so go ahead and give it a read. And props to infographics.sg for packing so much content in such little space.
