Did you know that only 12 percent of Facebook posts are read? And only 29 percent of Tweets are viewed and 20 percent of Emails are opened. But some 98 percent of texts are read! It’s clear to see that SMS is king when it comes to spreading the word because it absolutely trounces social media.
And not only that, people are within reach of their phone for 14 hours per day and check it on average 150 times! (Yes, 150 times!)
But people probably don’t want you to bug them on their phone, right? Actually, 70 percent of Americans would like to receive mobile coupons and SMS coupons are 10 times more likely to be redeemed than mail or newspaper coupons!
Further, 75 percent of people prefer ads via SMS. And most of the time a customer will respond within 90 seconds to a SMS, verse 2.5 days for snail mail.
So it’s clear to see that SMS is very popular among customers and consumers! Though you should probably only send two messages per month. At least, that’s what 83 percent of people would prefer!
Anyways, check out the rest of this mobile marketing infographic by SlickText.com for all the details!
